Doctor of Medicine (MD), Masters of Business Administration (MBA)

Chief Executive Officer (CEO) of RoweDocs (Formally known as Click It Clinic)


Latisha T. Rowe, M.D., MBA, is a practicing Family Medicine in Houston, Texas. She is the founder of RoweDocs, formally known as Click It Clinic, which provides practice management support for physicians in private practice and physician startups.

Dr. Rowe achieved her Bachelor of Science in Psychobiology from The University of Miami. She obtained her medical degree from Temple University School of Medicine, and then completed her Family Medicine residency at Baylor College of Medicine. Following her residency, she completed a Physician Executive Fellowship with Kelsey Seybold Clinic; the nation’s first Accredited Accountable Care Organization. The fellowship included earning an Executive Master of Business Administration degree from the prestigious Bauer College of Business. After her fellowship, she created the Rowetation Nutritional Challenge, a healthy lifestyle movement, which allowed her to engage individuals around the globe and inspired her to create an online practice to reach her 10,000+ social medial followers.

Although I am a virtual doctor, I’m always in the office. I have to manage day to day projects and a huge part of my day is planning, strategizing, and thinking of the future of my company.

Going to medical school was the first major step. There was a lot of planning and preparation involved in order to become a medical doctor even though today I run a business I would not be running a healthcare company if I didn’t go to medical school. My trajectory as a business woman was very much dependent on my experience as a doctor.

The most satisfying thing about my career is that I give people hope. It’s unfortunate that most doctors are not really satisfied with their career in medicine not because it’s not a good field, but because the administrative part is not good. Doctors are kind of like hamsters on a treadmill and they don’t really understand business so they don’t know how to get themselves out of that cycle. Through innovation, technology and having to go through that experience myself, I am able to give them hope that there is a better way to practice medicine and better opportunities to be able to provide healthcare for their patients.

I’ve never researched what other telemedicine company CEOs make and it never occurred to me to look that up because I never planned to work for anyone else as an executive. I do know that healthcare is a very lucrative industry and hospital CEOs make about 2 million dollars. That is probably the nearest comparison.

I love to travel. I also like to go to the spa. Even when I’m on a business trip, I always try to fit in some time to go to a spa or do something relaxing for myself. I think self-care is extremely important, especially as a mom. You can’t take care of your business and family if you aren’t taking care of yourself.

I give back by volunteering at health fairs, speaking at conferences without charging a fee, mentoring aspiring entrepreneurs, and being engaged in issues of social awareness. It’s important to give back because at this point I am the boss but I want to be able to mold the future leaders in healthcare so my successors will know to put patients first and not be motivated by profit.

Inside of the office I try to exercise leadership by being an example of the work ethic that I expect from my employees, which include coming early and staying until the job is done. I also like to be open about the challenges of being an entrepreneur and a leader. I don’t think you can expect someone to open up to you and be willing to share their vulnerability so they can grow if you’re not able to share your own vulnerabilities. Externally, I display leadership in the way I represent my company. There are not a lot of women leaders in healthcare and I think it is very important to always strive for excellence. It’s not good enough to be at the table or in the game; I want to be the best and that’s how I display leadership.

Being modest is important. People often view entrepreneurship as luxurious but being your own boss means everyone gets paid before you do. So being modest means doing the work and not always compensating yourself fairly.  If you are humble you’ll be able to survive, and the delayed gratification will pay off in the end.

I would like my legacy to be people being healthier over all. I think that’s what is important. Currently, people see health as a number and health is so much more than that. It’s physical fitness, mental fitness, and happiness. If someone has the right numbers and are sad they aren’t healthy. So I want to create a way where healthcare can be so accessible that everyone wants to be healthier. I want people to have the tools and resources they need to achieve better health. That is what I would want my legacy to be, for someone to stand back and say “we as a people are healthier because of the changes RoweDocs made in the industry”.

For those who are aspiring entrepreneurs I would say that if people think you’re crazy you’re probably on the right path. You are unique and everyone won’t see or understand your vision but do it anyway.


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